Black Powder is an integration specialist, through-the-line agency launched out of the Jupiter Drawing Room & Partners Group to deliver higher level integration and authentic transformation.
Black Powder is a transformed, channel agnostic and integration specialist through-the-line agency. The agency launched out of the Jupiter Drawing Room & Partners Africa as part of the Group’s aggressive transformation approach and promises to challenge the status quo.
Led by entrepreneurs of the highest calibre, the agency has intentionally been set up as both flexible and nimble, a move away from traditional agency models which rely on large teams and ungainly processes.
Businesses and brands need integrated and channel agnostic ideas and solutions. Black Powder meets this need.
Operationally we focus on the development and merchandising of the core/big creative platform, strategy or commercial approach, and leverage the speciality competencies of Group partners as and when needed for channel specific execution. Project management and account management form the brawn of the agency.
We are an agency of people who believe in efficiency and powerful creative strategic work, and we have a deep appreciation of our clients’ commercial challenges and requirements.